Mind Your OT Business

Mind Your OT Business

Hosted by: Laura Park Figueroa

The Mind Your OT Business podcast empowers and equips occupational therapy practitioners to be savvy and successful entrepreneurs. Learn along with the always-honest Laura Park Figueroa as she shares valuable...

Episodes

Episode 40: Get Out of Overwhelm by Hiring a Virtual Assistant with Courtney Smith

Season #1 Episode #40

Have you been hesitant to begin delegating tasks in your business? Courtney Smith is a dual PT/OT, turned copywriter who is passionate about helping private practices thrive with effective direct marketing to clients,...
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Episode 39: 4 Questions to Ask Before Hiring a Business Coach

Season #1 Episode #39

Have you found yourself wondering what YOU can do to take your business to the next level this year? Most of the accomplished entrepreneurs I know have coaches. Someone who helps them improve their chances of success...
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Episode 38: 2020 Year-in-Review: Reflections & Revenue From My Marathon Year

Season #1 Episode #38

We can all collectively agree that 2020 was not quite what we thought it’d be. In this episode, I am breaking down the goals I set for 2020 and how they panned out in my business. I also talk about some of the pivots...
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Episode 37: How to Make Good Decisions While Living in the In-Between

Season #1 Episode #37

Making good decisions while you’re stuck in an in-between part of life can be downright challenging. But it’s not impossible, in fact I believe a lot of us are struggling with this right now. In this episode, I am...
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Episode 36: LIVE Coaching Call with Katie Caspero of OT Graphically

Season #1 Episode #36

If you’ve recently started your business and you’re struggling to get your message out there to the world you have to listen to this episode with Katie Caspero. In this episode, you’ll hear the live coaching call I...
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Episode 35: How Creating a "Framework" Will Boost Your Business

Season #1 Episode #35

Having a framework for your business will give you the ability to say “no” to the things that don’t align with your growth plan. In this episode, I am talking about the many benefits of creating a framework to help...
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Episode 34: Why You MUST have an email list to grow your business

Season #1 Episode #34

Email marketing is imperative for your business. If you want to get more sales, you need to be utilizing emails to build the know, like and trust with your audience. In this episode, I talk about the ins and outs of...
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Episode 33: How to Create Engaging Video Content to Make Marketing FUN! with Cheryl Crow

Season #1 Episode #33

Considering using video to market your business but have no idea how to get started? Cheryl is the founder of Arthritis Life and a registered Occupational Therapist. She started her business, Arthritis Life to...
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Episode 32: Top 10 Tips for a Successful Online Launch

Season #1 Episode #32

I’m sharing my top ten tips for a successful online launch based on my lessons learned from launching 3 online products this year: my Business Bedrocks Group Coaching Program, The OT Entrepreneur Summit, and my...
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Episode 31: The 6 Types of Social Media Posts...So You’ll Never Struggle with “What should I post?” Again!

Season #1 Episode #31

In our digital age, it is so important that you know how to effectively market your business on social media. But most business owners have a love/hate relationship with social media. We know we need to be there to...
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Episode 30: Building a Profitable Insurance Based- Practice with JoAnn Keller, OTD, OTR/L, CHT

Season #1 Episode #30

Episode 30: Building a Profitable Insurance-Based Practice with JoAnn Keller Ever wondered if you should join insurance panels in your private practice? JoAnn Keller, OTD, OTR/L, CHT is the owner of Hands for Living...
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Episode 29: How to Serve ALL Potential Clients in Your Niche - Reducing Inequity as OT Entrepreneurs with Sheela Ivlev

Season #1 Episode #29

Sheela Ivlev is an occupational therapist and owner of OT Bay Area, a wellness-based OT practice in California. Her passion is serving others to improve their mental health and wellness.  In this episode,...
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